Austin FC World Cup Takeover

#6239

𝐀𝐮𝐬𝐭𝐢𝐧 𝐅𝐂 𝐭𝐮𝐫𝐧𝐬 𝐭𝐡𝐞𝐢𝐫 𝐚𝐩𝐩 𝐢𝐧𝐭𝐨 𝐚 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐠𝐮𝐢𝐝𝐞 𝐟𝐨𝐫 𝐀𝐮𝐬𝐭𝐢𝐧 𝐬𝐨𝐜𝐜𝐞𝐫 𝐟𝐚𝐧𝐬 𝐭𝐡𝐢𝐬 𝐬𝐮𝐦𝐦𝐞𝐫.

Austin FC has created intentional physical destinations for thousands of soccer fans to gather, connect, and celebrate in the city for the duration of the World Cup. Two venues: Auditorium Shores (June 11-12) and Casa VERDE at Inn Cahoots (June 13 - July 19). Free daily watch parties spanning 39 incredible days and 104 matches.

And the Austin FC app has transformed into the ultimate digital companion for Austin soccer fans. 𝘈𝘯 𝘢𝘱𝘱 𝘵𝘢𝘬𝘦𝘰𝘷𝘦𝘳 𝘵𝘰 𝘮𝘢𝘵𝘤𝘩 (𝘱𝘶𝘯 𝘧𝘶𝘭𝘭𝘺 𝘪𝘯𝘵𝘦𝘯𝘥𝘦𝘥) 𝘵𝘩𝘦 𝘵𝘰𝘶𝘳𝘯𝘢𝘮𝘦𝘯𝘵 𝘵𝘢𝘬𝘦𝘰𝘷𝘦𝘳 𝘰𝘧 𝘵𝘩𝘦 𝘤𝘪𝘵𝘺 𝘰𝘧 𝘈𝘶𝘴𝘵𝘪𝘯. A digital Soccer Celebration hub, with the app completely refreshed to deliver up-to-date information on the watch parties: where, when, and how. The hub includes details of the two special venues, the match-watching schedules, the tournament stages, how to register, and how to get there. All in Austin FC's branding.

Austin FC President Andy Loughnane said: "From Auditorium Shores to East Austin and across the community, we're creating spaces where fans can come together, connect, and watch every match of the tournament for 39 incredible days."

Austin is ready.
Austin FC is ready.
The Austin FC app is ready.

Verde! Listos! 💚⚽🌎

👏 𝖪𝖴𝖣𝖮𝖲. Ryan Fannin and Grace A. Castillo, thank you so much for giving us the opportunity to dress up the Austin FC app for this big global moment. I love what you're doing as a club, to promote and celebrate soccer, and to build a genuine sense of community spirit around the game. In addition to the two physical spaces where fans can gather, the app is now a (third) digital space, too. It's a privilege that we get to work with you on your app, and an absolute source of joy to collaborate on this unique 39-day digital takeover.

𝐒𝐡𝐢𝐩 𝐇𝐚𝐩𝐩𝐞𝐧𝐬 #6,239. 𝘕𝘰𝘵 𝘢 𝘗𝘳𝘦𝘴𝘴 𝘙𝘦𝘭𝘦𝘢𝘴𝘦.

𝖢𝖱𝖤𝖣𝖨𝖳𝖲. Aislinn Keenan and Lexie Vigna for this special-event digital takeover. Ana Baskinger for the 𝘚𝘩𝘪𝘱 𝘏𝘢𝘱𝘱𝘦𝘯𝘴 graphic.