Connecticut Sun Pride Night

#6253

𝐖𝐡𝐞𝐧 𝐭𝐡𝐞 𝐭𝐞𝐚𝐦 𝐜𝐞𝐥𝐞𝐛𝐫𝐚𝐭𝐞𝐬 𝐏𝐫𝐢𝐝𝐞, 𝐬𝐨 𝐝𝐨𝐞𝐬 𝐭𝐡𝐞 𝐚𝐩𝐩.

Theme nights. Fans dress up. The venue dresses up. The program guide dresses up. Well, the app deserves the full treatment, too.

Last Friday, the Connecticut Sun celebrated Pride Night, and the Sun app met that moment in style. We transformed the home screen with a single-game digital takeover tailored for the occasion, with pastel-rainbow gradients infused into cards, thumbnails, backgrounds, buttons, and special ticket offers for fans ready to be a part of the theme-night game.

Our favorite bit was the goosebumpy surprise of opening up the app. The Sun break out their custom animated splash-screen for theme nights alone. For Pride Night, the Sun app's first-stage splash morphed into a pastel rainbow gradient melting into a sunset. I could watch this animated splash-screen on repeat, no kidding. We automated the special effects of the digital takeover, from its unveiling at 12:01 AM on Friday, through the final buzzer of Friday's game, and until 11:59 PM on Friday.

One game. One night. One glorious takeover.

Everyone's welcome under the Sun.

👏 𝖪𝖴𝖣𝖮𝖲. Thank you, Mia Krysa, MS, for collaborating with us on this special digital takeover, and for allowing us to have this unique animated splash-screen that went with it. We appreciate you, and we love working with you on all of your theme-night takeovers.

🎬 𝖢𝖱𝖤𝖣𝖨𝖳𝖲. Aislinn Keenan, Justin Clevenger for their work on this digital takeover. Ana Baskinger for the 𝘚𝘩𝘪𝘱 𝘏𝘢𝘱𝘱𝘦𝘯𝘴 graphic.