150 ๐ฒ๐๐๐ซ๐ฌ ๐จ๐ ๐๐จ๐ฅ๐ฏ๐๐ฌ. ๐๐จ๐ฐ ๐๐ง๐ ๐๐จ๐ซ๐๐ฏ๐๐ซ ๐จ๐ง ๐ฒ๐จ๐ฎ๐ซ ๐ฅ๐จ๐๐ค ๐ฌ๐๐ซ๐๐๐ง.
Wolverhampton Wanderers launched a Personalised Wallpapers feature, to mark their 150th-anniversary season in style.
Now, through the Wolves club app, fans can create a digital takeaway that is personal to them and that they can use forever as a wallpaper on their device, as an enduring memory of this iconic 150th season.
๐บ Type your name, pick your number. See it render live in the club's own typeface on a shirt, on the iconic old gold design with WW150 branding throughout.
๐บ Download the finished and personalised wallpaper straight to your device, and share it anywhere.
๐บ Want the real thing? A "Buy Now" button links straight to the Wolves store for the actual shirt.
Here's the bit we're proud of, under the hood: this is the first time we've integrated a custom image-based font asset into our Personalised Wallpapers feature. And, it matters because the fan can see ๐ต๐ฉ๐ฆ๐ช๐ณ name and ๐ต๐ฉ๐ฆ๐ช๐ณ number render in Wolves' exact matchday typeface, on a digital (shirt) keepsake.
Personalised. Shareable. Purchasable.
Your app. Your wallpaper. Your memory.
All from the Wolves app.
150 years in. Still making history.
๐ ๐ช๐ด๐ฃ๐ฎ๐ฒ. Leon Rastall, Martin Axford, Hannah Moule, thank you for continuing to innovate with us, and for being willing to experiment and ship so many new features. Multiple digital takeovers, kit launches, the World Cup hub, Limited Drops, the Transfer Hub, automated vertical-video stories, and now, this. We love that you never stop creating new experiences for Wolves fans, and that you are constantly looking to make sure that your app meets the moment, whether it be kit launch, transfers, matchday, and more. Thank you for always being willing to create and ship new features with us.
๐ฌ ๐ข๐ฑ๐ค๐ฃ๐จ๐ณ๐ฒ. Hritik Trivedi, Cristian Alfaro, Festus Asante, and George Oakley for the build. Ana Baskinger for the ๐๐ฉ๐ช๐ฑ ๐๐ข๐ฑ๐ฑ๐ฆ๐ฏ๐ด graphic.