Wolves Transfer Hub

#6259

𝐖𝐨𝐥𝐯𝐞𝐬' 𝐓𝐫𝐚𝐧𝐬𝐟𝐞𝐫 𝐇𝐮𝐛. 𝐀 𝐧𝐞𝐰 𝐛𝐞𝐬𝐭 𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐞.

It's that tricky stretch of the football calendar. The last season's done. The new one isn't here yet. And there's a little thing called the World Cup going on.

Wolves filled it with a Transfer Centre in their app. Each new player signing gets their own dedicated page, with their behind-the-scenes signing announcement video, first interview, photo gallery, their shirt (tap to purchase), and their latest news, filtered to just that player.

Raúl Jiménez, the returning club legend, with a "Welcome Home" banner.
Kieran Trippier, the summer's marquee arrival, with a "First Day" video.

The Transfer Centre gives supporters a comprehensive look at all the exciting additions to their club, to get everyone pumped for the upcoming season. Plus, this hub is something unique to the Wolves app and not available via any other publication or platform.

The bit we're proudest of? That we had nothing to do with it. Wolves went off and built the whole thing themselves.

They used all of the flexibility our Graffiti CMS affords. No waiting on developers. No waiting on an app update. No worrying about data sources or feeds. Wolves could simply open our Graffiti Page Studio and build away using the tools we supply: adding glorious full-width image cards, carousels, news articles (filtered by player), videos, call-to-action buttons and more, to build visually rich, compelling pages all perfectly in tune with the Wolves brand.

The summer of signings.
Now, in a dedicated digital hub.
Only in your Wolves app.

👏 𝖪𝖴𝖣𝖮𝖲. Leon Rastall, Hannah Moule, Martin Axford, thank you so much for using our Graffiti CMS as extensively as you do. So many of our clients look at the Wolves app as being the first to experiment, to redesign, and to ship new experiences that meet the moment. In the midst of the World Cup, you found a way to create a new digital experience for Wolves fans to look forward to the next season.

🎬 𝖢𝖱𝖤𝖣𝖨𝖳𝖲. Ana Baskinger for the 𝘚𝘩𝘪𝘱 𝘏𝘢𝘱𝘱𝘦𝘯𝘴 graphic.